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Digital Marketing: How it can help your business


Business Marketing

Does your business have as many resources to invest in marketing as a larger organisation?

If you're like 95% of buinesses in New Zealand, you don't. But you still need to generate sales to stay in business and grow. The game has changed and there are some things small business owners should know.

Digital media has replaced word of mouth as the way people find what they are looking for. Google searches, online advertising and social media, allow people to find what they are looking for instantly.

Smart businesses position themselves where thier customers are. These days that's online. People Google and choose which local business they're going to shop at, before the leave home. The trend now is for them to do that on their mobile device after they have left home. 

Rodders Marketing supports businesses serving the classic/custom car and hotrod sector. It doesn't matter what your budget is, digital marketing will give you a better return for your dollar than any other form of marketing. You don't have to be big to be smart. 

 

  • By using some, or all of these channels, a small business can be in front of a huge number of people for a very small cost, and certainly get a lot more exposure than word of mouth alone. The benefits are being able to compete with larger companies with bigger budgets and increased sales, including increased word of mouth business.

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